Avoiding tough conversations can be destructive. Things go wrong and they need to be discussed in constructive ways that help, not hinder.

Being in business for any period of time is going to require you to have difficult conversations. Tough conversations.

And a lot of people ask me, in business, how do I have challenging conversations with people that are important to me?

And what I tell them is really simple.

Check your ego at the door.

Intent counts more than technique. When it comes to having a challenging conversation, leave all the emotion out of it. Come in with the intent to heal the situation. Come in with the intent to improve the situation and innovate yourself forward.

In order to have a tough conversation, check your ego at the door, leave the emotion out of it, and just come from your heart.

Kerwin Rae