When you start in business, with the intention of being in business until it becomes an established business, you simply must be able to recognise gaps in your skill, knowledge or experience and be prepared to fill those gaps as you need to.
If you can package your personal training and fitness service into offers of weekly or monthly programs, as opposed to one off sales, your clients will be more invested and committed to their program and you’ll secure your income stream more effectively.
Instagram is proving to be the hottest platform at the moment. This week they are really stepping, we find out they are testing and rolling out new features with hashtags and tags on videos and options for eCommerce selling on the platform. If you’re not leveraging Instagram, it’s time to add it to your marketing strategy.
Intermittent fasting converts the body from having sugar dependent energy levels, to being what’s called fat adapted, where the body uses fat as fuel instead of sugar. With intermittent fasting you don’t have energy peaks and troughs anymore, you have consistent energy levels.
Just a couple of changes we're watching this week: LinkedIn officially launches Groups and Facebook rolls out "Instant" experience engagement tools. Will you be implementing any of these into your digital marketing strategy? I’d love to hear your thoughts, post in the...
This week’s wrap on social media has a common theme, there’s a lot of feature testing that helps users better engage with content. With Twitter testing new reply formats and Facebook testing links in stories and a ‘things in common’ label.
While it is still early days, smart businesses will be familiarising themselves with the Facebook Watch and Show pages now so they can stay ahead of the curve as the social media landscape changes once again.
Whenever we are looking to modify our less confident behaviours, there’s two fundamental responses. We can either; keep moving away from the stimuli thereby reinforcing those patterns and habits, reinforcing the relationship between the stimulus and the response. Or, we can move towards the stimuli until we condition ourselves to have a more positive response.
Our children give us the greatest opportunity for the “ideal” parent to show up in our lives – and theirs. Parenting consciously has made me a better person, in fact, a better everything. When I hear my son say, “I want to be a dad, just like you,” it melts me every time. Father’s Day reminds me to celebrate the great gifts parenthood brings.