Business can be hard no matter what stage of the game you’re in, but it can be especially hard when you’re starting out. I’ve been through more ups and downs than I can count, but along the way I’ve learnt some valuable wisdom that when applied, can lead to unstoppable success.

So here are my top 11 tips to get your mind set right when starting a new business venture.

As a business owner, it’s not about time, it’s about value.

Our success in business is never determined by how much time we spend trying. Our success is reflected by how much value we bring to the market.

If you’re putting in the hours but you’re not getting the results, look at where you could be adding more value.

Impossible only means you haven’t found the solution yet

I absolutely love being told I can’t do something. It drives me to show skeptics what is truly possible with the right mindset. There’s a great quote from Henry Ford, ‘Whether you think you can, or you can’t – you’re right’.

Turn ‘impossible’ into ‘I’m possible’.

Business is painful, suffering is optional

It’s hard to escape the reality that business is a very painful experience for many of us, especially when starting out. What we can do though is choose what it means and take these experiences as lessons rather than suffering through them.

Leadership is not a title it’s a behaviour

Great leadership is when someone can communicate three things really well.

The purpose of the business – why the business exists. The mission of the business – what is it that you’re trying to do in the next 10 to 20 years at a big scale.

And demonstrating values that actually create an energy and a standard of what’s considered acceptable behaviour.

Great leadership creates great culture.

Great culture attracts great talent. And great talent attracts great clients.

Embrace your discomfort

I have it on very good authority that discomfort in business won’t kill you. But it will make you a lot stronger.

Money doesn’t buy happiness but living your purpose does

If you’re in business to make money, you’re in the wrong fucking business. You should be in business to fulfil your purpose.

Enough with the excuses

Some of you are using excuses right now to justify why you can’t do the things that you want to do and be in your life.

But the truth is, someone is using that very same excuse right now to kick your ass.

Planning is nothing more than a mindset, it’s creating results in advance

Planning is a crucial part of business and the truth is, if you don’t plan, you plan to fail.

Hire slow, fire fast

Fire everyone in your business mentally, at least every six to 12 months, and then ask yourself the question, ‘Would I hire them back?’

Where relationships go, money flows

Relationships are your most valuable form of connection. Build relationships and add value. The rest takes care of itself.

Create confidence in discomfort

Some people think I was born with massive amounts of confidence and the truth is I wasn’t. Growing up I was a shy little kid.

I suffered from anxiety for a long period of time. The way I dealt with my issues around confidence was just by constantly putting myself in situations where I had to face what it was that was creating the anxiety.

I genuinely believe discomfort builds confidence. If you want to have skill and confidence, just keep doing the things you want to be confident in. Find something you want to build confidence in and go and do it today.

So there you have it. These 11 factors have directly contributed to my success. But instead of learning some of them the hard way like I had to, I encourage you to adopt this advice to get to where you want to go quicker and faster than ever.

And I’d love to know what tricks you have learnt along the way as well. Hit me back in the comments below with some advice that has helped you get to the next level.



Kerwin Rae